Armenians are well known for their love of love, especially on Valentine's Day. Traditionally, Armenians would jump over a fire to express their love of someone. Interestingly, this custom has its roots in pagan tradition. According to legend, when Ares and Aphrodite were separated after being turned into horses by Zeus, the goddess of war fled to the Armenian highlands to be with her favorite god. To prove her love, Aphrodite jumped over a fire made of straw. The people of Armenia were so impressed by her bravery that they adopted the custom of jumping over a fire to show love.